Where Distribution Meets Intelligence

VOOOMSupply Chain Operating System

Egypt's $40 Billion FMCG industry deserves better than broken systems. We built the operating system to fix it.

TEJARAH
B2B Distribution
VOOOMER
Logistics
VOS
Retail Management
VOOOM
Social Shopping
INTELLIGENCE
Engine
0
Since 2019
0+
Couriers
0+
App Downloads
0+
Orders
0+
Target Retailers

Egypt's $40 Billion FMCG Industry Runs on Broken Systems

400,000 retailers. Thousands of distributors. Millions of daily transactions. And most of it still runs on paper, phone calls, and guesswork.

The Distributor Pain

  • No real-time outlet visibility
  • Fragmented ERP sync
  • Manual returns & claims
  • Lack of promo compliance tracking
  • No unified KPI cockpit
  • No per-SKU/store demand view

The Retailer Struggle

  • 48-hour order cycles
  • 14% out-of-stock rate
  • No promo traceability
  • No credit status visibility
  • Manual inventory counting
  • Disconnected from suppliers

The Logistics Nightmare

  • Poor fleet utilization
  • Costly last-mile & COD leakages
  • Manual COD reconciliation
  • No route optimization
  • Blind dispatching
  • SLA breaches without visibility

Introducing the VOOOM Ecosystem

Four integrated platforms. One intelligent supply chain. Every product feeds data to every other — creating an unfair advantage that standalone tools can never match.

TEJARAH
B2B Distribution
VOOOMER
Logistics
VOS
Retail Management
VOOOM
Social Shopping
INTELLIGENCE
Engine

Product Deep-Dives

Four products, built to work together — and strong enough to deliver value on day one.

TAGLINE

AI-Enabled Sales & Distribution Operating System

Offline-FirstERP-ReadyArabic-First

Tejarah unifies field sales, distributor HQ, retailer portals, and last-mile delivery into one platform. Time-to-value: weeks, not months. Arabic UX, offline-capable, with local support.

WHY NOW?

Distributors struggle with stockouts, manual orders, promo compliance, and scattered tools. Tejarah brings them all together.

MODULES
Distributor HQ Console
Price lists, promotions, credit limits, assortments, rebates, claims workflow
Field Sales App (mSales-like)
Beat plans, check-ins, order capture, returns, surveys, photos, GPS, offline-first
Van Sales
On-truck inventory, instant invoice/eReceipt, Bluetooth printing, cash collection
Merchandising & POSM
Tasks, audits, photo logs, planogram compliance, availability scoring
Retailer Portal (VOS)
Replenishment orders, credit status, promo visibility, loyalty
Fleet & Dispatch (VOOOMER)
Route optimization, auto-dispatch, SLA, POD, COD settlement
AI
AI That Moves the Needle
  • Demand Forecasting — per SKU/store/zone/hour; holiday/weekend seasonality
  • Credit Scoring (XGBoost) — behavior-based; starts with wholesale + VOS POS signals
  • Next-Best-Offer & Assortment — recommend SKUs/promos per outlet based on history
  • Human-Readable Routing — explain route plans in Arabic/English to dispatchers & drivers
  • RAG Assistant ("Ask Tejarah") — price ladders, contracts, outlet history, SOPs
FOR WHOM?
FMCG Distributors
Order capture, pricing, promotions, credit control, van sales, route-to-market
FMCG Producers (Brands)
Sell-in/out visibility, compliance, secondary sales insights
Fleet Subcontractors / VOOOMER Partners
SLA dispatch, COD reconciliation, live tracking
INTEGRATION

Integrates with Oracle, SAP, Odoo, and custom ERPs via REST APIs, webhooks, SFTP batch, and optional Kafka.

Standalone Systems vs. The VOOOM Ecosystem

Most companies buy tools. We built a system.

❌ STANDALONE SYSTEM
Limited Data
Each tool sees only its own silo
Blind Forecasting
Guess what to stock, where to send
Spray & Pray Promos
Broad discounts, no traceability
✅ VOOOM ECOSYSTEM
Complete Data
Every touchpoint feeds the intelligence engine
Predictive Intelligence
AI knows what sells, where, and when
Precision Targeting
Right offer, right store, right time

Intelligence Built Into Every Decision

Not a dashboard bolted on. AI woven into the fabric of every workflow.

Credit Intelligence

Behavior-based credit scoring using XGBoost. Starts with Tejarah wholesale data, enriched with VOS POS signals. Know who to trust — before extending a single pound.

Demand Intelligence

Per SKU, per store, per zone, per hour. Holiday and weekend seasonality baked in. Stop guessing. Start knowing.

Recommendation Intelligence

Next-best-offer and assortment optimization. Recommend SKUs and promos per outlet based on purchase history. Every visit becomes a smarter visit.

Route Intelligence

Human-readable routing in Arabic and English. VROOM-optimized plans explained to dispatchers and drivers in plain language. Not just optimal — understandable.

RAG Assistant ("Ask Tejarah")

An AI assistant that knows your price ladders, contracts, outlet history, and SOPs. Ask in Arabic or English. Get answers instantly.

How Egypt's Leading FMCG Distributor Transformed with VOOOM

Real results. Real operations. Not a pilot — production at scale.

Digital Orders
0%
of total orders now placed digitally
Fleet Utilisation
+0%
improvement in fleet usage
COD Leakage
-0%
reduction in cash-on-delivery losses
Coverage Growth
+0%
expansion in retail outlet coverage
BEFORE

48-hour order cycles, 14% OOS, no promo traceability, manual COD

AFTER

1-click guided orders, 8% uplift in strike rate, −20% stockouts, +15% on-time delivery, COD variance <1%

ADDITIONAL KPI IMPROVEMENTS
+10–20% order frequency
+5–12% drop size increase
−15–25% out-of-stock reduction
−10–20% delivery cost per drop
Faster cash cycle via credit control & digital COD reconciliation

Your 12-Month Return on Investment

$3.78M
Total Annual Benefit
$24K
Annual Investment
157X
Return on Investment

These are real numbers from deployed operations — not projections. White-label retailer channels (VOS) drive direct replenishment & loyalty, creating compounding value over time.

Why Competitors Can't Copy VOOOM

Integrated Data Flywheel

Every order, every delivery, every POS transaction feeds back into the intelligence engine. More data = smarter predictions = better results = more users = more data.

Arabic-First & Offline-First DNA

Built for Egypt's reality from day one. Not a translated Western product. Arabic UX, offline-capable in low-connectivity areas, local payment methods.

Proven Production System

Not a demo. Not a pilot. Running in live operations with Egypt's leading FMCG distributor. Battle-tested at scale.

Compounding Network Effects

Every distributor that joins makes VOS more valuable for retailers. Every retailer that joins makes VOOOMER routes more efficient. Every delivery makes demand forecasting smarter.

Our Journey

2019
IDEA

Market study & MVP dev.

2020
VOOOM 1.0

Technology in-house. Cairo & Tanta ops.

2022/2023
VOOOM 1.5

Restructure & new services. 1000+ food suppliers. DaaS model.

2024
VOOOM 2.0

Cash positive. Tejarah Launch. VOS Launch. 100K+ downloads.

2025
VOOOM 2.1

Full Ecosystem Operating System.

Three Ways to Get Started Today

30-Day Free Pilot

Experience Tejarah in your own operation. No risk, no commitment. See results in your first month.

Demo & Discovery Call

30-minute walkthrough tailored to your distribution challenges. See the ecosystem in action.

Visit Live Operations

See VOOOM running in real FMCG distribution. Visit our live deployment and see the platform in day-to-day operations.

INTEREST FORM